We connect businesses, brands and people.

We are a brand strategy and design studio established in 2007. We use creativity and knowledge to develop and manage the key asset of companies and organizations: their brand.

Our studio is rooted in a design approach based on simplicity, functionality and timelessness. We have developed a deep understanding of what it really means to work with brands and help them realize their true capacity to generate business and value for their audiences and environment.

We approach complexity through simplicity.

We believe in the transformative power of what we do. We help turn brands into businesses and businesses into brands. We use research and analysis to understand complex issues, highlight what is important, and develop strategic solutions that always have a meaning, a reason, and a purpose.

We meet the challenges of a changing world.

The world is changing faster than ever, but the pace of change will never be as slow as it is today. You need partners who understand this new reality, providing different perspectives and generating new opportunities.

We seek to generate change for everyone, because we truly believe in the role of strategy and design as the driving force of companies and organizations in a future designed by and for people.

bRIDA estudio

Services.

STRATEGY

Building for the long term to adapt to continual day-to-day changes

Brand Strategy
Digital Strategy
Communication Plan
Content Strategy

Brand Strategy, Digital Strategy, Communication Plan, Content Strategy

It is vital to define the basic pillars and key insights on which to build a brand, in order to give your business a relevant and consistent long-term position. A well-defined strategy helps you to craft your business narrative, supporting your decision-making and creating relevance, influence, engagement and preference in all your target publics and across all environments.

IDENTIDAD

Messages come and go but perceptions remain

Brand Narrative
Verbal Identity
Visual Identity
Sensorial Identity
Corporate Culture

Brand Narrative, Verbal Identity, Visual Identity, Sensorial Identity, Corporate Culture

Defining what we are and how we want to be perceived is a vital differentiating requirement for brands, with a direct impact on their business. The idea that a brand wants to communicate must be reflected consistently and coherently in all its expressions: messages, imagery, style, culture, and so on. A unique narrative must be designed that surprises and connects with audiences at every touchpoint.

DIGITAL

A new reality with the same needs

UX/UI
Web Development
App
Digital Product

UX/UI, Web Development, App, Digital Product

Today’s digital world requires brands and businesses to have a solid strategy to make the most of digital resources. It is not just about having a presence, but also meeting objectives and building a digital product that is consistent with the brand’s architecture. It is also crucial to have design systems in place that help improve the usability of digital products and create a fluid and effective user experience.

ART DIRECTION

Reflecting strategic decisions through aesthetics and creativity is a true art form

Editorial
Packaging
Creative Campaigns
Photography
Brand Film

Editorial, Packaging, Creative Campaigns, Photography, Brand Film

We translate concepts into aesthetically appealing formats through design, creativity and art direction. This process allows us to create pieces that connect with audiences in any medium and environment, whether digital or physical, traditional or disruptive. Starting with the visual, we establish an emotional link with the brand through the product, the idea, and the story. We bring added value that conveys the brand’s authentic vision in all of its expressions.

Team.

Lucas López

Founder, Head of Strategy

 

Eduardo Cholvis

Founder, Creative Direction

Juan Herrero

Consulting and Business Strategy

Armando Gil

Digital Strategy, Product Design

Manuel Fernández

Brand Narrative, Art Direction

Ihssan Rami

Graphic Design, UX/UI

Adrián García

Graphic Design, UX/UI

Carlota Mojica

Carlota Mojica

Graphic Design, Social Media

Partners.

Emmett Conroy
UX Expert
Ana Rocío García
Strategic Communication Management
Miguel A. Escribano
Technical Project Management
Daniel Alea
Photographer
Pablo Belice
Photographer
Jesús Chacón
Photographer
Gabriel Tineo
Video Producer
David Triviño
Video Producer
Antonio G. Hijano
Photographer, Video Producer
Pedro Márquez
Video Producer, Motion Graphics
Sergio Albarracín
Naming and Creativity Expert
Rosa Márques
Journalist, Content Creator
Olga Beca
Strategy and Communication
Rocío Martín
Art Direction
Srta. Red
Copywriting, Translation
Daniel Iglesias
Digital Marketing Expert
Daniel Aguilar
Web Development
Wadda
Web Development
Jose Luís Muñoz
Arquitect
Captvre
Video Production
Peripheria Films
Video Producer, Branded Content
Olga Sicilia
Digital Strategy Consultant
María Sorzano
Digital Strategy Consultant

Partners.

Emmett Conroy
UX Expert
Miguel A. Escribano
Technical Project Management
Pablo Belice
Photographer
Gabriel Tineo
Video Producer
Antonio G. Hijano
Photographer, Video Producer
Sergio Albarracín
Naming and Creativity Expert
Olga Beca
Strategy and Communication
Srta. Red
Copywriting, Translation
Daniel Aguilar
Web Development
Jose Luís Muñoz
Arquitect
Peripheria Films
Video Producer, Branded Content
María Sorzano
Digital Strategy Consultant
Ana Rocío García
Strategic Communication Management
Daniel Alea
Photographer
Jesús Chacón
Photographer
David Triviño
Video Producer
Pedro Marquez
Video Producer, Motion Graphics
Rosa Marques
Journalist, Content Creator
Rocío Martín
Art Direction
Daniel Iglesias
Digital Marketing Expert
Wadda
Web Development
Captvre
Video Production
Olga Sicilia
Digital Strategy Consultant

Let’s talk
about strategy.

bRIDA Armando
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